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Luxury Meets Simplicity: Wax & Willow

Writer’s note: Even though these products were gifted to me, all the thoughts and opinions shared here are completely my own. My reviews are based on my personal experience with the products, aiming to give you an honest and unbiased perspective.



Wax & Willow is a family-run UK business specialising in handmade, eco-conscious home fragrance products. They use vegan-friendly soy wax and cruelty-free fragrance oils to craft luxurious scented candles, reed diffusers, and room mists. The brand focuses on sustainability and quality, offering a wide range of fragrances to suit various preferences, with seasonal and signature collections available. Additionally, they provide candle-making workshops for those interested in creating personalised home fragrances. Their products are designed to enhance both the ambience and decor of any home.

First Impressions

The packaging of Wax & Willow candles is simple yet elegant, offering a luxurious feel with its weighty, solid containers. Unlike some candles that come in flimsy jars, these are sturdy and reliable, adding to the overall sense of quality. The minimalist design, featuring just the company name and website, ensures that the packaging blends seamlessly with any home decor without being overly decorative. This understated style highlights the product’s premium nature while keeping it versatile for any space.

What I Received

I recently had the chance to experience three of Wax & Willow’s scents - The Spa, Aloe & Cucumber, and Tranquility - and each one brings something unique to the table. As someone who enjoys a serene home environment, I found this trio of fragrances to be an ideal blend for relaxation and rejuvenation.

Scent descriptions for each of the three, as per their website, are:

  • The Spa: Indulge in a luxurious spa experience at home with this rich and comforting fragrance. Notes of sweet orange, cardamom, cypress, lavender, geranium, vanilla, patchouli, and warm woods create a soothing and inviting atmosphere.

  • Tranquillity: Find inner peace with this calming and soothing fragrance. A blend of relaxing sweet orange and rosemary opens the scent, followed by a heart of lavender and geranium. The base notes of cedarwood and patchouli provide a grounding and earthy element.

  • Aloe & Cucumber: Refresh and revitalise with this invigorating fragrance. The crisp, cool scent of cucumbers combined with the soothing properties of aloe vera and a touch of citrus create a light and airy aroma that will leave you feeling refreshed and renewed.

Instructions

To maximise performance, they recommend burning the candle for at least 2-3 hours per use.

Other recommendations for the candles include:

  • Trim the wick to 0.5cm before each relight for a clean, even burn. 

  • Discontinue use when the wax reaches 1cm from the bottom to prevent overheating.

  • Avoid burning for more than four hours at a time. 

  • Never leave it unattended. 

  • Keep out of reach of children and pets for safety.

Room Spray

Shake well before each use and spray in the centre of the room, away from eyes and face. For external use only.

Review

I am a candle fanatic. I own too many candles and absolutely love having my home smell amazing. With cats, dogs, and a baby in the house, I need something to counteract all the bad smells that happen here. Therefore, when I was allowed to try this brand, I jumped. 

I found it incredibly hard to pick which scent to use first because they all smelled amazing! After some thought, I decided to start with Aloe & Cucumber. It felt like the most subtle option out of the three scents I received, with a light and refreshing profile that exudes clean, fresh vibes. It’s the kind of fragrance that quietly fills the space without overpowering it, making it perfect for everyday use when you want your home to feel calm and rejuvenated.

I have to mention that even when I wasn’t burning the candles, I kept catching pleasant whiffs of scent while working. I had placed them on the cabinet behind my desk, and it took me longer than I’d like to admit to realise the smell was coming from the unlit candles themselves! The fragrance was so lovely and subtle that it filled the space without even being lit, creating a gentle, welcoming atmosphere in the room just by sitting there.

One of the things I love about Wax & Willow candles is the ability to layer the scents. You can burn two or more candles at the same time to create your custom fragrance throughout the room. This allows you to mix and match different scents to suit your mood or occasion, giving your space a unique and personalised ambience. It’s a fun and creative way to elevate your home’s fragrance and tailor the atmosphere to your liking.

What is Wax & Willow?

Wax & Willow is a family-run business led by a mother and son duo who hand-pour and blend unique, seasonal home fragrances in their Worthing kitchen. They prioritise sustainability, using vegan, cruelty-free, and paraben-free ingredients. Their collection of candles and diffusers is designed to offer an elegant, aesthetically pleasing experience while filling homes with long-lasting, thoughtfully curated scents. Wax & Willow focuses on conscious indulgence, rejecting mass production and harmful chemicals in favour of natural, eco-friendly practices.

Pricing and Where to Buy

Wax & Willow’s products range from £18 to £40, offering a variety of luxurious home fragrances. Their entire collection is available exclusively on their website, ensuring a unique and premium shopping experience for customers seeking their hand-poured soy candles, diffusers, and candle-making kits.

Products

Wax & Willow offers a wide range of products in an impressive variety of scents. Their collection includes soy candles, reed diffusers, and room sprays, all crafted from high-quality, vegan-friendly ingredients. 

  • Candles: Available in 220gm size with up to 50 hours of burn time.

  • Reed Diffusers: Provide a continuous fragrance release without the need for flames or electricity.

  • Room Sprays: Offer an instant burst of fragrance to refresh any space.


Additionally, their website mentions 90g votives (the ones I tried), but after speaking to Ursula, she advised that these are only available for special occasions.

Scent Options

Wax & Willow have the following scents available on their website:

Candle Making Kit

Unleash your creativity with Wax & Willow’s Candle Making Kit! This all-in-one kit includes high-quality soy wax, an elegant glass container, cotton wicks, two premium fragrance oils, and step-by-step instructions. Perfect for beginners, it allows you to craft a personalised candle that burns up to 50 hours and a selection of hand-crafted wax melts to share or keep for yourself. The stylish gift box makes it a great present or a fun DIY activity. Create your own hand-poured candle and enjoy a truly luxurious, scented experience at home.

Final Reflections/Thoughts

Wax & Willow candles exceeded my expectations in both scent and quality. Their rich fragrances fill the room even when unlit, and the ability to layer scents adds a personalised touch to my home. The sturdy, minimalist packaging complements any decor while exuding a sense of luxury. These candles are not only perfect for creating a relaxing atmosphere but also provide a sophisticated aesthetic, making them a fantastic addition to any space. Wax & Willow truly delivers a high-end home fragrance experience.

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Hana Ames is a cat mama, feminist, enjoys cooking, playing board games and drinking cocktails. She has been writing professionally for since 2018 and has a degree in English literature. Her website is www.hrawriting.com and she is always interested in discussing new projects. Catch her on Twitter @hrawriting and Facebook: www.facebook.com/hrawriting 

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